Zaaina: A heritage‑rich clean beauty rebrand built for scale
A 2022 rebrand that kept Zaaina’s soul and gave it scale—minimalist packaging, hand‑illustrated heritage cues and a system built for DTC and retail.
Myrtle + Moss: Building a Plant‑Based Skincare Brand People Love to Live With
From concept to launch: a luxury, plant‑based skincare brand with a packaging system made for boutique retail and everyday ritual.
Cleo+Coco: Rebranding a Natural Deodorant for Category‑Level Growth
From niche natural to national shelves. Our Cleo+Coco rebrand paired premium cues with clean credibility — unlocking 10× growth and major retail wins.